Thursday, February 16, 2012

After BMW denies information "interested" in Ducati, two leading candidates have acquired the ability to motorcycle manufacturer in Italy known as Volkswagen and Mercedes AMG.

Founded in 1926, current motorcycle manufacturer based in Bologna (Italy) to manufacture 40,000 motorcycles per year, representing about 9% market share world's explosive driver. Its head office is the workplace of approximately 1,200 employees and is owned by investment firm Investindustrial Holdings.
The company won the Ducati ownership since 2005 and brings success in a row for this brand with super models such as Monster motorcycle hit 796, Streetfighter or 1199 Panigale.
However, recently, the company has declared to cede ownership Ducati position for $ 1 billion Euro (approximately $ 1.3 billion). Explaining want to leave the position of patron for Ducati, Mr. Andrea Bonomi - Investindustrial Holdings CEO said: "Ducati is now a leading brand, and to grow further, it needs a partner more appropriate, one of the world's brand reputation. "
Ducati and AMG had a relationship good cooperation.
As soon as such information is revealed on the newspaper Financial Times , many people believe that BMW is the most potential partners in the "acquirer" brand. However, in a statement released on 14/2, BMW representatives said they do not intend to purchase the Italian motorcycle brand. Therefore, the competition for the acquisition Ducati seems only a dual battle between Volkswagen and Mercedes-AMG.
Volkswagen has long wanted to squeeze into the motor manufacturing sector, while AMG has been a partner in a number of projects Ducati production of its motorcycles.


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