How to Select a Name and URL for a Blog

Starting a new blog? Make your URL and your blog name work for you.

Decide on the topic and focus of your blog. Will it be about general topics, a specific topic, a couple of specific topics?

• Decide what key terms people looking for information on your blog topic might search for. Come up with several terms.
• Use the key terms from Step 2 to generate some tentative ideas for the name and URL of your new blog. For example, if you were writing a blog about pit bulls, some possible titles might be "Pit Bull World" or "All Pit Bull."
• You want to coordinate the topic, the title and the URL. There are several important benefits to doing it this way.
  1. The name and URL will be easier for your readers to remember
  2. The name and URL will give important information to the search engines about your blog so more people can find you.

  Using wordpress.com as an example home for your new blog (any blogging software will work--it does not have to be Wordpress), decide how your potential titles would work as the URL for the blog. With Wordpress, the URL's for your site might be pitbullworld.wordpress.com or allpitbull.wordpress.com.